Posts Tagged ‘customer service’

Free 5 Day Autoresponder Course

Free 5 Day Autoresponder Course

Autoresponders if used correctly are extremely helpful tools to assist you in automating your Business and help reducing your work load considerably.

The potential usages are amazing and can include sending potential customers relevant information on your Business, Product or Service or any other fixed information. Sending email courses and or newsletters.

You start by creating an account at any one of the many available. You pay a modest monthly fee, depending on your requirements and your in business.

Hosting Impact utilises Autoresponders in many ways and includes sending Newsletters, Business Information or even a "Crash Course on How to Use Autoresponders"

We also use them to develop and build Customer Relations, by offering valued information on a regular basis, both free and paid for, including free courses, Customer Support and so much more. We find that it helps to build trust and an ongoing working relationship with them.

Autoresponders Control Panels or Dashboards have in built tracking capabilities that assist you in determining who has received what and when and what clicks have lead to where. This in itself is a cost effective and time efficient Sales and Marketing component that can not be overlooked. It allows you to run split tests to determine which ad, newsletter or format appeals to your subscribers more.

Probably, one of the more important aspects of using an Autoresponder is that they comply with CAN-SPAM Act and requires subscribers to approve and subscribe to an email. More detailed information can be found here The Australian Communications and Media Authority

You determine when and what time the emails of your particular course are to be sent. The flexibility of this allows you to run several e-courses, newsletters and fixed business information at the one time.

With a paid Autoresponder service you are not limited to just one website, you can create unlimited Autoresponders and Newsletters on multiple domains that you own. The potential, if used correctly is immense and should be considered an important and essential tool in your Business.

Should you require additional information on Autoresponders, please follow this link for Our FREE 5 Day Crash Course on Autoresponders

Till Next Time

See You In The Search Engines

Hosting Impact
Creating Your Website Presence

Just don’t focus on the home page, keywords and titles.

The first step to sales when customers visit your site to see the products they were looking for. Of course, search engine optimization and better rankings can’t keep your customer on your site or make them buy. The customer having visited your site, now ensure that he gets interested in your products or services and stays around. Motivate him to buy the product by providing clear and unambiguous information. Thus if you happen to sell more than one product or service, provide all necessary information about this, may be by keeping the information at a different page. By providing suitable and easily visible links, the customer can navigate to these pages and get the details.

Understanding Your Target Customer

If you design a website you think will attract clients, but you don’t really know who your customers are and what they want to buy, it is unlikely you make much money. Website business is an extension or replacement for a standard storefront. You can send email to your existing clients and ask them to complete a survey or even while they are browsing on your website. Ask them about their choices. Why do they like your products? Do you discount prices or offer coupons? Are your prices consistently lower than others? Is your shipping price cheaper? Do you respond faster to client questions? Are your product descriptions better? Your return policies and guarantees better than your competitor’s? To know your customer you can check credit card records or ask your customer to complete a simple contact form with name, address, age, gender, etc. when they purchase a product.

Does your website give enough contact information?

When you sell from a website, your customer can buy your products 24 hrs a day and also your customers may be from other states that are thousands of miles away. Always provide contact information, preferably on every page of your website, complete with mailing address, telephone number and an email address that reaches you. People may need to contact you about sales, general information or technical problems on your site. Also have your email forwarded to another email address if you do not check your website mailbox often. When customer wants to buy online provide enough options like credit card, PayPal or other online payment service.