Posts Tagged ‘internal links’

 

Free SEO Tools to assist you in improving your website

Free SEO Tools to assist you in improving your website

Spoke with a customer this morning and it was during this conversation that the question was asked, what does SEO mean ? What is a backlink ? What is a Blog ? and what the hell is Twitter ?

 

It is so easy to believe that everybody knows and understands what seo is, or a backlink and not to mention Twitter and more importantly what it can do for you. But alas poor Yorick, that is not always the case and with that in mind, we now pressent a brief Glossary of SEO Common Words.

This Glossary is by no means complete and final and is given purely as a guide.

AdSense - is an effective way for publishers, regardless of size or experience, to display relevant Google Ads within their website's content pages. The ads are related to your website content and as such, appeal to your website visitors. This helps in monetizing your website. 

AdWords -  Google's advertising service for displaying Ads of your website as paid inclusion. More details can be found at http://adwords.google.com/

Algorithm - is an operational program rule that determines how a particular search engine, like Google, Yahoo and MSN, indexes content and then displays it accordingly.

Alt Tag - A tag that provides alternative text for visually impaired users. Search engines may pick this text instead of graphical images.Anchor text Anchor text is the visible text in a hyperlink. Search engines may pick this up for ranking, although this in itself is no guarantee of a higher search ranking.

Backlink - As the name suggests are inbound links from another web page, pointing to your website. 

Blog - Blogs are also known as weblogs. An online Diary with the owner posting random comments, promoting products, services, or information. Posts are made on a regular basis and are increasing in value to both the users and the search engines.

Crawl - When a search engine visits your website and extracts your content for search results.

External links - A link that forwards to a website outside the home domain name (third party).

Flash Intro - An animated short introduction. The website sits behind the Flash Intro and visitors can skip them as a general rule.

Internal links - An Internal link is a link that points to another page within the same website or Domain. Interal Links can also be utilised for navigation purposes.

Javascript - A script language that can be embedded into the HTML of a webpage to add functionality.

Link Farm - A set of interlinked web pages or websites that have been built for the sole purpose of increasing the number of incoming links to a web site, thereby with the aim of increasing link popularity and search engine rankings. TO BE AVOIDED AT ALL COSTS.

Meta Tag - A special HTML tag that provides information about a Web page. Generally used for search engines to describe your website. Please read more about Meta Tags and their Hidden Advantage

PageRank (PR) -  Google's method to determine a webpage's relevance, popularity and importance through the quality of sites linking to it.

Referring Page - A Website visitor clicks a link from another website and is directed to your website. The originating website is called the referring page.

SEO -  An abbreviation for Search Engine Optimisation (Optimization). Involves strategies to optimize and promote your website in a proven technique, all with the aim of improving your search engines ranking.

Spam - Excessive manipulation to influence search engine rankings.  TO BE AVOIDED AT ALL COSTS.

 

The above is by no means complete and there are numerous good sources for more detailed explanations.

We trust you have found the above of some benefit.

Until Net Time ...
Happy Blogging

 

SEO Steve
Hosting Impact - "Helping You To Make Money Online" 

 

Quality Free SEO Tools

Quality Free SEO Tools

1.  - Choose relevant keywords to drive targeted visitors to your website. Keywords that potential customers would type into a Search Engine.

 

1a. - use a keyword research tool to assist in your endeavours.

 
2. - Incorporate these keywords and or keyword phrases into your website pages.

 

2a. - Use them within the Title Tags and heading tags.

 

2b. - Use the keywords within in the main content of your website.

 

2c. - Use them where possible within the links, both internal and external.

 

2d. - Construct paragraphs around your keywords that give them meaning.
3. - Get links to your site, not just any links but good quality, relevant links.

 

3a. - Assess and clean up your internal link structure. Ensure that the links are operational and relevant.

 

3b. - get external or backlinks to your website
4. - Promote your website at every possible opportunity.

 

4a. - Provide users with a html sitemap and a Google xml sitemap.

 

5. - Constantly monitor, adjust, review and revamp your website.

 

5a. - Be aware of your Traffic Ranking

 

Avoid where possible all links pointing to the 1 page, for example, www.hostingimpact.com if you are talking about SEO, direct them to your SEO page, talking about Web Design, direct them to your web design page etc. In essence, what you are doing is pointing relevant links to the relevant pages or deep linking of your website. That is a far better proposition than having all links directed to one page.

 

For a range of Quality FREE SEO Tools that you can use all the time please follow this link. Quality Free SEO Tools

 

We trust you have found the above information of benefit and should you require additional information or assistance please do not hesitate to contact Hosting Impact accordingly. 

 

Until Next Time ... 
Happy Blogging

 

SEO Steve
Hosting Impact - Quality Free SEO Tools

Australian Website Design Professionals

Australian Website Design Professionals

The following Tips are just that, Tips or ideas. They are certainly not definitive, nor are they exhaustive, but purely given as a guide, nothing more, nothing less.

Please feel free to add to them as and when you see fit:

1. Create original relevant content.
2. Add fresh relevant content on a regular basis.
3. Create content where it's principles remain valid, if possible, for years to come.
4. Write as if you are talking with friends or family, not the search engines.
5. One (1) Subject, One (1) Post. Keyword relevant rich content. Read the rest of this entry »