Posts Tagged ‘keyword density’

Keyword density is an indicator of the number of times the selected keyword appears in the web page. But mind you, keywords shouldn’t be over used, but should be just sufficient enough to appear at important places.

If you repeat your keywords with every other word on every line, then your site will probably be rejected as an artificial site or spam site.

Keyword density is always expressed as a percentage of the total word content on a given web page.

Suppose you have 100 words on your webpage (not including HMTL code used for writing the web page), and you use a certain keyword for five times in the content. The keyword density on that page is achieved by simply dividing the total number of keywords, by the total number of words that appear on your web page. So here it is 5 divided by 100 = .05. Because keyword density is a percentage of the total word count on the page, multiply the above by 100, that is 0.05 x 100 = 5%

The generally accepted standard for keyword density on a website is between 3% and 5%,. This is  believed to be the  most acceptable number to get recognized by the search engines and you should never exceed it.

Remember, that this rule applies to every page on your site. It also applies to not just to one keyword but also a set of keywords that relates to a different product or service. The keyword density should always be between 3% and 5%.

Simple steps to check the density:

• Copy and paste the content from an individual web page into a word-processing software program like Word or Word Perfect.

• Go to the ‘Edit’ menu and click ‘Select All’. Now go to the ‘Tools’ menu and select ‘Word Count’. Write down the total number of words in the page.

• Now select the ‘Find’ function on the ‘Edit’ menu. Go to the ‘Replace’ tab and type in the keyword you want to find. ‘Replace’ that word with the same word, so you don’t change the text.

• When you complete the replace function, the system will provide a count of the words you replaced. That gives the number of times you have used the keyword in that page.

• Using the total word count for the page and the total number of keywords you can now calculate the keyword density.

See You in the Search Engines

Steve
Hosting Impact

Free SEO Tools to assist you in improving your website

Owing to a limited amount of time available to me this afternoon, I will only list the Top SEO Tips for your consideration. When time permits, I will come back and expand upon the list and provide reasons for them. This is simply because, I have spoken with 4 Customers today and each conversation and response has gone along the same lines.

So here they are and in no particualr order of importance:

Website Title – Relevant Title Tag for that Page
Tags – Correct use of H1, H2, H3 and of course Alt or Alternate Tags
Relevant Original Content on each page – Keyword rich – 1 subject (Ideally) per page
Incoming Links -  Incoming Links from Authority Websites
Internal Links – Linking to pages deeper within your website
Keyword Density- Correct keyword ratio per page is extremely vital. DO NOT KEYWORD STUFF IT.
Sitemap – Helps to direct Search Engines and Visitors to all of your website.
Meta Tags – Do not overlook this often overlooked component. Read the rest of this entry »