Posts Tagged ‘Spam’

Keyword density is an indicator of the number of times the selected keyword appears in the web page. But mind you, keywords shouldn’t be over used, but should be just sufficient enough to appear at important places.

If you repeat your keywords with every other word on every line, then your site will probably be rejected as an artificial site or spam site.

Keyword density is always expressed as a percentage of the total word content on a given web page.

Suppose you have 100 words on your webpage (not including HMTL code used for writing the web page), and you use a certain keyword for five times in the content. The keyword density on that page is achieved by simply dividing the total number of keywords, by the total number of words that appear on your web page. So here it is 5 divided by 100 = .05. Because keyword density is a percentage of the total word count on the page, multiply the above by 100, that is 0.05 x 100 = 5%

The generally accepted standard for keyword density on a website is between 3% and 5%,. This is  believed to be the  most acceptable number to get recognized by the search engines and you should never exceed it.

Remember, that this rule applies to every page on your site. It also applies to not just to one keyword but also a set of keywords that relates to a different product or service. The keyword density should always be between 3% and 5%.

Simple steps to check the density:

• Copy and paste the content from an individual web page into a word-processing software program like Word or Word Perfect.

• Go to the ‘Edit’ menu and click ‘Select All’. Now go to the ‘Tools’ menu and select ‘Word Count’. Write down the total number of words in the page.

• Now select the ‘Find’ function on the ‘Edit’ menu. Go to the ‘Replace’ tab and type in the keyword you want to find. ‘Replace’ that word with the same word, so you don’t change the text.

• When you complete the replace function, the system will provide a count of the words you replaced. That gives the number of times you have used the keyword in that page.

• Using the total word count for the page and the total number of keywords you can now calculate the keyword density.

See You in the Search Engines

Steve
Hosting Impact

Free SEO Tools to assist you in improving your website

Spoke with a customer this morning and it was during this conversation that the question was asked, what does SEO mean ? What is a backlink ? What is a Blog ? and what the hell is Twitter ?

It is so easy to believe that everybody knows and understands what seo is, or a backlink and not to mention Twitter and more importantly what it can do for you. But alas poor Yorick, that is not always the case and with that in mind, we now pressent a brief Glossary of SEO Common Words.

This Glossary is by no means complete and final and is given purely as a guide.

AdSense – is an effective way for publishers, regardless of size or experience, to display relevant Google Ads within their website’s content pages. The ads are related to your website content and as such, appeal to your website visitors. This helps in monetizing your website. 

AdWords –
Google’s advertising service for displaying Ads of your website as paid inclusion.
More details can be found at http://adwords.google.com/

Algorithm – is an operational program rule that determines how a particular search engine, like Google, Yahoo and MSN, indexes content and then displays it accordingly.

Alt Tag -
A tag that provides alternative text for visually impaired users.
Search engines may pick this text instead of graphical images.Anchor text
Anchor text is the visible text in a hyperlink.
Search engines may pick this up for ranking, although this in itself is no guarantee of a higher search ranking.

Backlink
– As the name suggests are inbound links from another web page, pointing to your website.
 

Blog -
Blogs are also known as weblogs. An online Diary with the owner posting random comments, promoting products, services, or information. Posts are made on a regular basis and are increasing in value to both the users and the search engines.

Crawl
– When a search engine visits your website and extracts your content for search results.

External links
– A link that forwards to a website outside the home domain name (third party).

Flash Intro – An animated short introduction. The website sits behind the Flash Intro and visitors can skip them as a general rule.

Internal links
– An Internal link is a link that points to another page within the same website or Domain. Interal Links can also be utilised for navigation purposes.

Javascript
– A script language that can be embedded into the HTML of a webpage to add functionality.

Link Farm
– A set of interlinked web pages or websites that have been built for the sole purpose of increasing the number of incoming links to a web site, thereby with the aim of increasing link popularity and search engine rankings. TO BE AVOIDED AT ALL COSTS.

Meta Tag -
A special HTML tag that provides information about a Web page.
Generally used for search engines to describe your website. Please read more about Meta Tags and their Hidden Advantage

PageRank (PR) –
Google’s method to determine a webpage’s relevance, popularity and importance through the quality of sites linking to it.

Referring Page – A Website visitor clicks a link from another website and is directed to your website. The originating website is called the referring page.

SEO –
An abbreviation for Search Engine Optimisation (Optimization). Involves strategies to optimize and promote your website in a proven technique, all with the aim of improving your search engines ranking.

Spam -
Excessive manipulation to influence search engine rankings.  TO BE AVOIDED AT ALL COSTS.

The above is by no means complete and there are numerous good sources for more detailed explanations.

We trust you have found the above of some benefit.

Until Net Time …
Happy Blogging

SEO Steve
Hosting Impact – “Helping You To Make Money Online”